Do you know the difference between vintage vs thrifted?  Let me explain…..with rising costs and new tariffs affecting retail prices, many of you are discovering the world of thrifting and vintage shopping. While these terms are often used interchangeably, there’s an important distinction worth understanding.

Vintage is about age and style—items that are at least 20-30 years old and represent the fashion, design, or cultural aesthetic of a particular era. These pieces are sought after for their quality, craftsmanship, and iconic style.

Thrifted describes how you acquired something—by shopping at thrift stores, consignment shops, or secondhand retailers. Thrifted items can be any age, from recent pieces to genuine vintage finds.

The distinction matters because vintage usually implies higher value due to age and style significance, while thrifted emphasizes affordability and sustainable shopping practices.

My Journey with Vintage Textiles

I’m passionate about the vintage side of secondhand textiles. There’s something magical about finding a special fabric that has been cherished by its past owners—people who also understood the importance of saving and reusing beautiful things.

I’m fortunate to have clients, friends, and family who appreciate this philosophy and want to be part of the journey. That’s why I created The Attic Gem Collection— modern designs made from vintage textiles that honor both past craftsmanship and contemporary style(be sure to click on the link to see the original collection).  Each piece tells a story. These aren’t just clothes; they’re heirlooms in the making—items you can cherish and pass down through generations, continuing the cycle of appreciation for quality textiles.

Below is a piece that I made in early 1970 that a friend/client, found while she was vintage shopping. Funny story we had lunch one day and she was wearing it wondering if I would recognize the piece!  Of course that is the first thing I noticed.  You can imagine my face lighting up when I saw the piece on her!!  These moments are what make what I do so worth it.   See a post here.

Here is a piece that I’ve repurposed into modern jacket that my client is now wearing from her cherished textiles.  See the video here.

Let’s Create Something Beautiful Together

Do you have a special textile waiting for new life? Whether it’s a cherished family piece or a vintage find you’re not sure how to use, I’d love to help transform it into something perfect for your current lifestyle.

No project is too small. Every unique piece of cloth deserves to be touched, understood, and transformed into something as beautiful as the fabric itself.

Ready to give your vintage textile new purpose? Reach out today and let’s discuss how we can honor your fabric’s history while creating something uniquely yours.

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 Evolving from its 1990’s origins, Brooks LTD creates memories to modern designs, transforming a treasured gown between mother and daughter.

This story beautifully illustrates the power of reimagining a piece of clothing for a new chapter in it’s cherished life. It demonstrates how quality garments can transcend their original purpose, adapting and evolving just as we do. Each piece carries memories while opening doors to fresh possibilities, bridging past and present in deeply personal ways.

This Brooks LTD custom dress bridges generations, read on for the shortened version…..

In 1990, the bride Carrie made a dramatic entrance on horseback wearing this stunning, custom-made gown by Brooks Luby.

Unconventional themes

While traditional venues were typical at the time, Carrie’s entrance was anything but conventional. This story likely resonates with those who appreciate unconventional wedding themes, venues, and attire.

Carrie circa 1990

Meet Zoe

Fast forward to 2023, and Carrie’s daughter, Zoe, got engaged. As athletic as they come, Zoe and her now-husband are avid travelers who seek out high mountain ranges for their adventures. Their lifestyle is exotic and always on the move, reflecting Zoe’s passion for health, fitness, and constant motion.

What you wear says alot about how you live and Zoe wanted this reflected in her gown with ease of movement in elegant fabric choices.

Fascinated by her mother’s wedding story, Zoe became enamored with the idea of wearing the same art wearable dress for her own wedding. Together with her mother, they opened the heirloom storage box that had preserved the gown for over three decades. To their delight, they discovered the original Brooks LTD label still intact, which led them back to me, the original wearable art designer.

Heirloom dress revealed

During our consultation, Zoe tried on her mother’s dress. It fit her like a glove, but she wanted to update it to suit her active personality and modern tastes. We lowered the neckline, removed the sleeves, took out the petticoat for a sleeker silhouette, and added a pocket for her vows – all changes that reflected Zoe’s style while maintaining the dress’s essence.

Zoe in her Mother’s gown after 30 years of storage, note the neckline, the fit and the sleeves, all about to change.

Transformation

New neckline, armhole and pocket details.

The Wedding Day

The result is captured perfectly in a photo that truly showcases Zoe’s personality. The image reveals the impeccable fit of the updated dress and her husband’s adoring look. Their smiles radiate joy and happiness, a testament to living a life together as a couple, the success of our collaboration and the dress’s transformation.

Wearable Art Clothing Designer

As the designer, I am forever grateful to have met Zoe after 30 years of knowing her mother. It gives me immense pleasure to help women attain the dress of their dreams. Working on my original dress was a treat, allowing me to appreciate its excellent construction from the inside out. The hand-stitched elements, luxurious fabric choices, and attention to detail – both in 1990 and now – make me proud to know that the dress has been passed down and worn with great pleasure.

For anyone inspired by this story or looking to breathe new life into a treasured garment, I encourage you to reach out. Together, we can transform any meaningful piece – whether it’s a beloved jacket, a family heirloom, or a vintage find – into something that honors its history while celebrating your present self. I specialize in creative transformations that break conventional rules, helping you showcase your authentic self through reimagined clothing that tells your unique story.

Zoe’s infectious smile

Connecting in a personal way

Zoe and I at the final fitting

Memories to Modern: Transforming Treasured Clothing

Quality garments can transcend any purpose, adapting and evolving just as we do. Maybe you’re entering a new phase of life and want your wardrobe to reflect who you’ve become. Whether you’ve embraced your natural gray hair, shifted to a more relaxed lifestyle, or simply want to express yourself differently, your clothing should be a true reflection of who you are.

For anyone looking to breathe new life into a treasured garment, I can help transform any meaningful piece into something that honors it’s history while celebrating your present self.

Together, we can create unique transformations that showcase your authentic self through reimagined clothing that tells your story.  I encourage you to reach out,

This concept includes any cherished garment, I’ve been known to recreate pieces into wearables that break the rules and let you showcase your true newly discovered self where authenticity takes center stage.

The post Memories to Modern: Transforming Treasured Clothing appeared first on Brooks Ltd.

Step into a realm where creativity knows no bounds. Our brand is a symphony of design, technique and meticulous attention to detail. Each piece I create is a unique masterpiece tailored to your individual style.

Designs from Brooks LTD in Denver, Colorado set you apart from the crowd.

For this reason, I created several showstopping looks for a Bastille Day fashion show in Denver, Colorado.   Vintage textiles combining with modern fabrics to create these breezy, one-of-a-kinds frocks.  Here you see where creativity knows no bounds.  Seriously, think table napkins!  Elegant, pristine and very rare from collectors of fine linens.

Photo:  Bahar Samani

Currently I am using tabletop textiles: exquisite napkins and tablecloths from vintage collectors. The quality of these materials is unmatched in today’s marketplace of fast fashion.

Sometimes I create the accessories that go with the designs, completing the looks.

Fast Fashion

You may wonder, “What is fast fashion?”.   It’s a business model that mass-produces cheap, poor-quality items meant to replicate recent high-end trends and designs. It’s considered ‘fast’ fashion because the production is fast and the life spans of the items are fast.  Consumers quickly discard the low cost made items for whatever the next season offers.

Fast fashion also has devastating consequences on the environment and the people who make the items.

Because of this, workers’ rights are eroded during the production process and the discarded clothing ends up in landfills.

Slow Fashion

In contrast we proudly embrace the concept of slow fashion. Slow fashion honors craftsmanship and quality materials. Our pieces are meant to be treasured and enjoyed, then passing down from generation to generation.  I like to call them wearable art work.

Experience personalized consultations

Finally, experience the luxury of a personalized consultation and our bespoke pieces that speak to your soul. Embrace the unexpected and infuse playfulness into your wardrobe with our timeless creations that promise to bring joy into your life. Celebrate the art of dressing authentically in a wearable art dress.

Discover the perfect artisian piece to elevate your style. Shop now

Reach out to schedule a one on one zoom call here.

Photo:  Bahar Samani

The post Creativity knows no bounds appeared first on Brooks Ltd.

Photo: Hardy Klahold

Custom Jean Jacket

When Ball Arena approached me to design a super custom piece for a super-secret client, I could hardly believe it. After all, the custom piece was for THE Shania Twain. As in, the country crossover star who transcended genres to dominate the pop music charts, too. As in, the Canadian singer-songwriter whose tunes were the soundtrack of the 90s and early 2000s. THAT Shania Twain.

Needless to say, I wanted to impress her much.

Creating a custom jean jacket especially for Shania Twain meant designing a personalized piece both inspired by her and featuring my signature Brooks LTD elements. I watched her interviews and pulled out specific words and phrases Shania used. It is my sincere hope these words resonate with her and that she enjoys the personalization as much as the jacket itself.

Design Details Matter

Using a Japanese technique called Sashiko stitching, I created hand-stitched details. Sashiko, a traditional way of mending and decorating textiles to further their life span to prevent them from going into the landfill, has captivated my spirit as it is relaxing and therapeutic to slow down and stitch where the thread takes me. Sashiko is also in my current collection, with rivers of thread stitched on easy to wear garments.

Shania’s custom jean jacket is made from recycled denim, including functional pockets on the frayed-edge stylized sleeves. Even the former belt loops were upcycled to hold sunglasses! The jacket includes a custom printed silk charmeuse lining and backside fringe created from tasteful sequins on cotton chainette thread for some Western flair. I wanted the front to be classic, chic and tailored, so that Shania could accessorize as needed. As you turn, she shows off a playful vibe from the color changing sequins.

Jacket Spotted on Instagram

I noticed she recently wore the jean jacket on an Instagram video with Billy Ray Cyrus announcing a reissue of one of her iconic albums. It’s thrilling to see Shania Twain as a walking piece of art in a Brooks LTD custom made jean jacket!

Proud of Pieces: Custom or Not

As a Colorado-based clothing designer, I love getting to design and create custom pieces for women across the globe. After 45+ years of making unique fashions, my designs are typically worn by women right here in the West. It is a joy whenever women happily wear Brooks LTD fashions — both custom pieces and from my ready-to-wear collections!

Brooks Luby wearing her own upcycled jacket showing off Shania Twain’s custom denim jacket

The post Shania Twain’s Custom Jean Jacket appeared first on Brooks Ltd.

Details Matter

This beautiful one-shoulder design has a see-through waistline and embossed details on the skirt. Hand-stitching is a feature of slow fashion adding a unique, artisanal quality to clothing. The layered see-though skirt has a horsehair hem that creates incredible movement as it appears to float around your body.

Compact for travel

The Morgan dress is a beauty, in addition, she’s also tough.  Thanks to the unique materials this dress can be rolled up and packed away for traveling. Just pop it out upon arrival and you’re ready for a glass of champagne!  Moreover, the color and design are perfect for summer garden parties, guest cocktail wear, social occasions, or even as a youthful Mother-of-the-Bride.

Watch for new neoprene pieces in the fall season. This material is taking off as a great option for everyday wear like dresses and jackets.  Exciting designs await the arrival of the new fabric.

Check out this find along with other unique pieces, looking for their forever homes.  As a matter of fact these are special, marked-down prices found at From The Vault.

Model:  @dorotka777

Photographer:  @Hardysphotos

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Photo:  Fred Langer

Classic Little Black Dress

The Turner Tank Dress is our latest take on the classic little black dress. Style it for warmer weather with bare arms and legs. Or layer it, for the cooler months, over a button-up, a turtleneck or a long-sleeved t-shirt. Heels dress it up, while sneakers or Birkenstocks make it casual, but chic. You could even wear it over jeans or leggings for a completely different look. The options are endless with this incredible piece.

Photo;  Fred Langer

Slow Fashion

As with all our clothing, this dress is made locally in Colorado by a small group of creatives. It’s the product of ‘slow-fashion’, a movement that honors and values products created by hand and not mass-produced in a factory. It’s quality over quantity. Adding to its artisanal essence, The Turner Tank Dress features unique hand-stitched details and a subtle peek-a-boo slit on the skirt that adds style and sexiness.

Timeless Design

You’ll reach for this dress again and again. Wear it to the theater with a heeled boot or toss it on over your yoga clothes so you look chic at a post-workout lunch. It’s perfect for travel too – so comfy on plane rides or long car trips. Timeless and terrific…that’s the Turner Tank Dress, shop it here.

The post How to Style The Turner Dress, our ‘Little Black Dress’ appeared first on Brooks Ltd.

Fashion West is a newly developed and well curated fashion show featuring designers from the West.  Often one thinks of Fashion in the West as purely western style.  Think cowboy boots, hats, bandanas and other such traditional things.  Additionally western can mean many things to many people. The range of talent in this show will be very modern and nothing like one expects. Above all, I am honored to be a part of the whole and I am excited to show you my vision of Fashion in the West.

It’s more than western style, or western dress, it’s an attitude.

Additionaly, In preparation for the show I was recently  interviewed by Charlie Price for the upcoming Fashion West Fashion Show in Denver Colorado.  There are alot of insights as to the tranformation I have recently gone through being in isolation for the 2020 year of Covid.  If in the Denver area, the show is August 16  doors open at 5PM at the Exdo Center.

Cow Punk? Absolutely.
Cow Chic? Indeed.
Cow Town? Not on your life.

From the interview in Fashion West:

You have such a range of work in your showroom, how would you describe your design style?

My aesthetic radiates a sophistication that is attained by using interesting textiles, handmade qualities, patterned with a semi tailored effect.  My design style is consciously curating perfectly made garments that have a sense of whimsy, artful details with a flair for femininity.

Why are you – and – what is the thing you love most about being a citizen of The West? 

I am forever grateful of my environment and it is constantly influencing my design and color choices.  The noise of the fashion industry is tempered by my choice to live, play and work in The West.  Being a creative has its advantages not necessarily where you live – as the world has become smaller. Things are more attainable with the Internet being so easy to adapt to.  Of course the fashion mecca’s of the world also has its advantages. I choose slow fashion where I can be the Creative Director and maker of how and why my brand remains sustainable.

Your creations are often quite fluid – is that something you specifically intend and what are your favorite fabrics to create with?  

Fluid fabrics enable the wearer to move seamlessly and joyfully. Women adore feeling feminine and being able to move in their clothes.  I love to drape designs and let each textile speak to me. I am using my instinct and intuition rather than traditional methods learned. Fluidity has always been as aspect of what I achieve…now even more so since I have recently let go of many rules. As I create I am becoming one with each piece that is a new exploration of design with confidence and quality. Every piece has a story and people are very interested in listening to those stories and working directly with the creator. My voice is being heard!

You are a trailblazing business woman in Denver – and have been working as an independent designer for decades in Denver – a city some say disregards fashion – What made you launch here – how has it been and has the business and your clientele changed in recent years?  

As a native after attending design school at Fashion Institute of Technology (1972) I made a conscious decision to take lifestyle over career.  I always felt that executing and creating my craft could exist wherever I chose to be, all I needed were the right tools and equipment.  Being in Denver has had its challenges and I have had to adapt to paring down some of my outrageous design aspects in order to maintain a sustainable business.

Being in business for over 45 years has made me adapt, pivot and recreate my business model and my clientele. More so this year (2020-21), than ever before.  I am proud to say that some of my clientele is multigenerational. My designs have proven to trickle down from generation to generation as I am continuing to meet daughters of women I have worked with as far back as the beginning.  With the influx of people moving to our Mile High City people have brought with them their sophistication but with a sense of comfort and ease.  Environments have a tendency to change desires in how one presents themselves to the world when they dress.  I say “Welcome to Colorado, embrace our sense of style, ease and comfort while living your best life”.

What fashion trend do you loathe and what fashion trend do you love?

As I look back at many archives I see a reflection of a continuous flow of a tailored effect mixed with a flair for creativity and whimsy. It just comes out that way; the mixture keeps it wearable for many women, conservative or edgy. I love that mixture, unexpected and definitely something I strive for in my designs so that they are a recognizable brand. I loathe garments that are not made with care and attention to details, seams that pucker, insides that aren’t finished and hanging threads (unless it’s intentional). Quality fabrics and workmanship are just as important as the design.

View the entire magazine HERE.

Interview by Charlie Price

Edited by Tiaja Pierre

©2021 Fashion West | Design by David Rossa Design

If in the Denver area, the show is August 16 at the Exdo Center.  Tickets available here.

View my designs

I am keeping my newest designs under rap until the show,  however, you will be able to see them after August 16th.

 For those of you in the Rocky Mountain Region I will have an open studio August 20-21 11-4 each day.  Save the date!

In the meantime check out my new page on my site HERE.

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Onward 2021, here we go!  Thank you everyone for coming to our first virtual sale last week.  It was an honor to present my items in front of a camera.  The main thing I took away from the experience is how everyone interacted during the Q & A.  It was the closest thing to being live but on a camera!  One thing about the sign of the times is that most of us are getting comfortable being online in front of a camera zooming.

Thank you from the bottom of my ❤️.

In this virtual world I am learning so much, I hope you are too.  My designs and fabrics are luxurious and sometimes it’s hard to see on line.  I am planning an open studio August 20-21 in the Denver area at my private atelier.  We are happy to schedule a zoom with those of you out of state where I can walk you through the items up close and personal.  Reach out here.

Out of this virtual experience we have created a sale page on our web site.  Visit it here where you can see the jumpsuits in linen and cotton.

NEWS for AUGUST 2021

Our next exciting news is that we will be participating in a local fashion runway show August 16th.  Read about it here.

It’s more than western style, or western dress, it’s an attitude.

My vision is elbow length gloves worn with silk charmeuse.  Ready to go out and be seen.

WARDROBE: @BrooksLTD

Model:  @dorotka77

Photographer:  @shelfranciscreative

Makeup:  @gabbyfirsherartistry

Moreover, In the next few weeks I will share some of my thoughts and revelations with you.

Until then, happy summer and thank you for following us!

The post Onward 2021 appeared first on Brooks Ltd.

Four Ways to Support Independent Artists on Social Media

Hi there, it’s nice to meet you! We are McLernon & Co., a social media agency, and we’re also friends with Brooks Luby here at Brooks Ltd. She invited us to write an article for her email newsletter about why  engaging in social media with your favorite creators can elevate their prescence.

Many of our favorite local artists, designers, and creators – even those who have brick & mortar storefronts – rely heavily on their digital presence to build their audience, connect with their communities, and as a result, make more sales.

Here are four ways you can support independent artists in your community with social media:

1. Follow them on social media, and like their posts

Show your appreciation for their art and work by following your favorite artists on social media! This helps them achieve more credibility and clout online, and also has the added benefit of filling your feed with beautiful works of art.

2. Comment on their posts

On one level, engaging with posts helps them achieve a higher reach; the higher a post’s engagement rate, the more the Instagram or Facebook algorithm will favor the post. In turn, more people will see the post.

But on another level, the comments section also allows you to connect with the artist on an individual, human level, and encourage them to keep sharing their work by Keeping Social Media Social™! If you don’t want to write a full sentence, even something as simple as a single word or an emoji can be very supportive.

3. Save and share!

Saving posts (by tapping the bookmark icon on an Instagram post) is the best way to tell the Instagram algorithm that you want to consistently see a given account’s posts on your newsfeed. Saving is also a great way to keep track of artists, pieces, or items you love and want to be able to find again, and you can even sort your saved posts into different categories! Click here to learn more about saving Instagram posts.

Sharing (by tapping the airplane icon on an Instagram post)  is a great way to #KeepSocialMediaSocial, allowing you to connect with others on social media by sending posts and pieces that made you think of them. This also helps expand the reach of the artist’s account!

4. Make a purchase

The best way to support the artists you love is to pay them for their work. If you do purchase a piece from an artist you follow on social media, be sure to share your new art on your own social media profiles and tag them so they see it!

If you are an artist or brand who wants help developing and managing your own social media strategy, you can learn more about the Keep Social Media Social™ mission and community at keepsocialmediasocial.com, or work with McLernon & Co. to up your social media game at mclernonandco.com. We hope to see you in our inbox soon!

Thank you for the tips!

Thank you McLernon & Co for these helpful tips. The more we educate how important it is for everyone to help our favorite brands the better .  Engaging instead of just surfing elevates the rank of a brand.  As said above, just one word makes a difference.  If you are social on social media, please like and engage on my page here.  If you are interested in what you see, shop the looks here!

Having fun being social

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What is Slow fashion?  It is a term that has been talked about for a long time.  The fashion industry has been amping up the awareness for slow fashion brands.

I googled the term and this is what came up: “Slow fashion is the movement of designing, creating, and buying garments for quality and longevity. It encourages slower production schedules, fair wages, lower carbon footprints, and (ideally) zero waste. —”

Let’s look at these three terms, quality, longevity, zero waste.

Quality

Investing in quality over quantity is something that will help our environment.  Look inside a garment before purchasing it.  At a young age, I remember my Mother buying me a dress when I took it home, I looked inside and saw the seams were already raveling.  I took the entire dress apart and re stitched all of the seams including finishing the seams so they wouldn’t ravel.  That was about 50 years ago!

TIP: seams need to be finished to prevent raveling.

Longevity

Longevity, from Webster’s dictionary this means  “long existence”.  We are seeing a large trend in upscale recycling stores becoming at the forefront of retail.  This is because quality vintage items can withstand the test of time, in other words, have a long existence.  It pleases me that some of my clients still have pieces I’ve created decades ago.

TIP:  recycle your wardrobe by putting a piece in the back of your closet and bring it out a few years later. It becomes new to you again.

Zero Waste

“The Zero Waste philosophy attempts to encourage a lifestyle that ensures as many products and materials are reused, rather than ending up in landfills. The clue really is in the name – ‘zero waste’ means trying to prevent anything from ending up in landfill or incinerator. The overall goal is to keep materials in circulation for as long as is possible, by ensuring numerous valuable lifecycles. Instead of discarding resources, the aim is to create a system whereby all of them are able to be reused again.”  (excerpt taken from google)

This is a large scale term for many items-plastic bottles for instance. However,  for the clothing business it means repurposing fabrics.

Repurposing fabrics into new garments, or new accessories has been a goal for my brand, using zero waste.

Here is an example of one of many pieces that I have used slow fashion in my designs.  I had the fabric in my stash for a few years as it was on the end of a roll.    I came up with this design for the ‘leftover’ fabric.  I didn’t quite have enough so I recreated the pattern design to include the yoke at the front of the garment to make it work. The creative juices produced a new design based on  zero waste.  The hand stitching slows me down, keeps me accountable in order to give you a unique piece that only you will have, a one of a kind!

Teodora Pogonat Photographer

See and purchase this piece in my new shop page here.

Thank you for the following, 2021 will start out as a continuing challenge, I am grateful for your ongoing support as we all filter through how to maintain calmness in the middle of a panemdic.  If you have any topics you would like me to address, please leave them in the comments below.

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